August 24, 2019

9 Keys to Creative Direction

A Creative Director:

1. Is a chameleon who understands the balance between concepts & strategy, between the message & the medium.
2. Frames problems in new ways and makes original solutions. Read more

August 24, 2019

Inspiration is for Amateurs

"Inspiration is for amateurs — the rest of us just show up and get to work. the belief that things will grow out of the activity itself and that you will — through work — bump into other possibilities and kick open other doors that you would never have dreamt of if you were just sitting around looking for a great ‘art idea.’ " -- Chuck Close

Chuck Close On Creativity via Brainpickings

August 24, 2019

Why? That IS the question.

I'm convinced that a vast majority of being an effective designer, communicator or creative professional isn't about inspiration, perspiration, creativity, or having a gift. Read more

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Every visual communicator has a responsibility to ask the question “Does my work add to this community in a meaningful, lasting way? Should it? Can it?” For almost 30 years I have worked to celebrate Gainesville and its thriving community with my work. Let's collaborate.

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