UF: Presidential Search Materials

PRODUCED AS CREATIVE DIRECTOR, UNIVERSITY OF FLORIDA 

Creative Direction, Art Direction + Design: Jim Harrison
Additional Graphic Design / Layout: Elecia Crumpton
Copywriting: Paul Bernard + University Relations staff 
Photography: Ray Carson / Bernard Brzezinski

In late 2014, the challenge of helping to attract the next president to the University of Florida was a critical mission. With renewed state legislative support, and funding accompanying a designation as a preeminent institution, UF was about to enter a new era of growth and needed to find the right leader to fuel its rise into the upper ranks of public research universities nationwide. The search was a success, and President Kent Fuchs has since been heralded as a dynamic leader with a strong connection to UF faculty, students and staff, as well as a powerful vision to carry UF forward in the years to come. 

An ambitious package of materials was created for a very limited group of executive leaders, which included a bound + embossed black folio case with blue satin accents, collateral for a position profile and look book, as well as other materials. 

BELOW: In 2013 an initial search was begun, and a similar package was developed before ultimately the search was cancelled and put on hold for a year. An anodized metal slipbox case was etched with the UF monogram, accented in orange paper and blue satin, and packed with collateral materials.

Certified Leader for Creativity

Grant Award Winner

Certified Design Thinker

Founding Vice-President

©2020 MetaVisual. All RIghts Reserved. The images and text of this site may not be used or appropriated in any manner without written consent. Portrait photography by John Jernigan. Trademarks and IP are copyrights of their respective owners.

MetaVisual  •  Gainesville, FL  •  352.262.4865