The Nature of Our Community

Promotional / Advertising 

Creative Direction
Illustration + Design 

StorterChilds Printing Co. held a gala open house event to celebrate their installation of Gainesville’s first Indigo digital press. They asked MetaVisual to create a series of three posters that would promote the event, showcase the press’ capabilities, and utilize variable data to customize the posters for their guests.

The first poster was a heavily detailed pen & ink illustration done in a vintage style that would show how the press reproduced fine lines on uncoated paper.